Tag Archives: online campaign

Measuring your Click-Through Rate

We’ve all been there. Browsing a site, we notice an interesting ad, but how often do we actually click? And does it matter? Written by WMADV Advertising It matters to the advertiser. Click-through Rate (CTR) essentially measures the success of … Continue reading

Posted in Advertising Technoligies, Articles | Tagged , , , , , | Leave a comment